A top Trump campaign official requested proposals in 2016 from an Israeli company to create fake online identities, to use social media manipulation and to gather intelligence to help defeat Republican primary race opponents and Hillary Clinton, according to interviews and copies of the proposals.
The Trump campaign’s interest in the work began as Russians were escalating their effort to aid Donald J. Trump. Though the Israeli company’s pitches were narrower than Moscow’s interference campaign and appear unconnected, the documents show that a senior Trump aide saw the promise of a disruption effort to swing voters in Mr. Trump’s favor.
The campaign official, Rick Gates, sought one proposal to use bogus personas to target and sway 5,000 delegates to the 2016 Republican National Convention by attacking Senator Ted Cruz of Texas, Mr. Trump’s main opponent at the time. Another proposal describes opposition research and “complementary intelligence activities” about Mrs. Clinton and people close to her, according to copies of the proposals obtained by The New York Times and interviews with four people involved in creating the documents.
A third proposal by the company, Psy-Group, which is staffed by former Israeli intelligence operatives, sketched out a monthslong plan to help Mr. Trump by using social media to help expose or amplify division among rival campaigns and factions. The proposals, part of what Psy-Group called “Project Rome,” used code names to identify the players — Mr. Trump was “Lion” and Mrs. Clinton was “Forest.” Mr. Cruz, who Trump campaign officials feared might lead a revolt over the Republican presidential nomination, was “Bear.”
There is no evidence that the Trump campaign acted on the proposals, and Mr. Gates ultimately was uninterested in Psy-Group’s work, a person with knowledge of the discussions said, in part because other campaign aides were developing a social media strategy. Psy-Group’s owner, Joel Zamel, did meet in August 2016 with Donald Trump Jr., Mr. Trump’s eldest son.
Investigators working for Robert S. Mueller III, the special counsel investigating Russia’s campaign to disrupt the 2016 election and whether any Trump associates conspired, have obtained copies of the proposals and questioned Psy-Group employees, according to people familiar with those interviews.
The scope of the social media campaigns, essentially a broad effort to sow disinformation among Republican delegates and general election voters, was more extensive than the work typically done by campaign operatives to spread the candidate’s message on digital platforms. The proposal to gather information about Mrs. Clinton and her aides has elements of traditional opposition research, but it also contains cryptic language that suggests using clandestine means to build “intelligence dossiers.”